Genesis Factory Direct
A better product at a better price.
Using the highest quality Tosoh powder, we make GenesisZr™ right here in America and sell direct to labs with no middle man.

What's Included
Each kit includes everything you need to start making better restorations.
High Translucent: 47%
Strength: 1,100 MPa
Made in America
Premium Tosoh Powder
FDA 510K Cleared
Indicated for anterior, posterior & bridge cases
Only the best
Premium product. Budget friendly price.
Our kits are made without compromise to quality or value. With our decades of industry experience, we know the value of having the right stuff at the right price.
Made To Suit. Assembled to Scale.
Starter Kit Pricing
*Coloring liquids come with up to 1 (one) of the corresponding AMS incisal tone samples. For example, when ordering 2 pucks with A1 and A2 coloring liquids, you'll receive 1 blue incisal tone sample, as the incisal tones correspond to the same coloring liquid. When ordering a puck with A1 and a puck with B2, you'll receive 1 clear incisal tone sample and 1 blue incisal tone sample.
98mm x 12mm Milling Disc Kit | $59 |
98mm x 14mm Milling Disc Kit | $69 |
98mm x 16mm Milling Disc Kit | $84 |
98mm x 18mm Milling Disc Kit | $94 |
98mm x 20mm Milling Disc Kit | $104 |
98mm x 22mm Milling Disc Kit | $114 |
98mm x 25mm Milling Disc Kit | $134 |
Incisal Tones | Corresponding Coloring Liquids |
CL - Clear | B1, C1 |
BG - Blue | A1, A2, B2, D2 |
VG - Violet | A3, A3.5 |
GR - Gray | A4, C2, C3, C4 |
BGR - Blue Gray | B3, B4, D3, D4 |
Industry Expertise
We know the product and the process.
We use GenesisZr™ in our own milling centers, so we understand the ins and outs of changing zirconia. For a smooth transition process, we’ve developed the following programs.
Instructional Resources
We're committed to your success.
From workflow optimizations to coloring liquid and incisal tone instructions, we're committed to helping you achieve maximum results.
AMS Coloring Liquids
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AMS Incisal Reducer
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Sintering
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Our Advantage
Factory direct means...
The Story
Made by labs for labs.
AmericaSmiles began 19 years ago in Crete, IL. The founder’s vision was to provide intellectual, technical, and cooperative purchasing resources to individual dental labs through the strength of networking.
We are exclusive to dental labs and do no business directly with dentists. We highly value being partners, not competitors, with dental lab owners. Directly engaging with over 500 labs a year provides the team at AmericaSmiles with a strong knowledge of the needs and direction of dental lab owners.
Maintaining strong network relationships revealed the needs that launched our milling center in 2011. These same demands have launched the AmericaSmiles Zirconia manufacturing facility. Milling approximately 250 units a day and manufacturing the GenesisZr™ disc provides us with complete knowledge of the product and all milling processes. Listening to the voice of dental labs, understanding their needs and concerns along manufacturing and milling the GenesisZr™ equips us with the ability to provide cost-saving knowledge, processes, and support to dental labs at a strong relationship level.